Relevant

How Legacy Brands Can Stay Relevant and Thrive | Entrepreneur
Opinions expressed by Entrepreneur contributors are their own. Barbie just had a billion-dollar year. DeLorean is back in production — but in truth, it never really left, with decades...
What Growing Companies Need to Know About Staying Relevant | Entrepreneur
Opinions expressed by Entrepreneur contributors are their own. Historically, expansion has been linked to growth. Expanding meant increasing employment, adding locations and increasing square feet. Lasting growth has more...
From Fast Food to Cult Brand — How Taco Bell Stays Relevant | Entrepreneur
Is it easier to take over a struggling brand or a super-hot brand?A hot brand might sound easier. It already has momentum! The fundamentals are strong! But in January...
How to Stay Relevant with Subtle Brand Refreshes | Entrepreneur
Opinions expressed by Entrepreneur contributors are their own. Many brands undergo a formal refresh every few years, updating their look and feel to ensure they stay relevant to their...
Capitalizing On TikTok Trends: How Companies Stay Relevant
In July 2023, Facebook launched its answer to Twitter: Threads. From a 10,000-foot view perspective, consumers and companies alike watched with eager anticipation to see the two social media...
4 Socratic Principles Relevant To Startup Founders
Socrates, the ancient Greek philosopher and founder of Western philosophy, imparted wisdom that ... [+] remains relevant even in today's fast-paced startup world. In this article we’ll explore four...
5 Principles From Sun Tzu’s The Art Of War Relevant To Startups
Ancient wisdom shouldn’t be discarded quickly even in modern circumstances. The principles of the ... [+] world haven’t changed much despite the ever-changing makeup of our time. Here are...
4 Leaders Share How They Keep Their Companies Relevant In Seasons Of Change
Employee using computergetty Change management has long been a core part of business education—whether you learn it in the classroom or the boardroom—but today’s rapidly shifting environment makes change...
What Popeyes’ Viral Menu Strategy Can Teach You About Staying Relevant
Opinions expressed by Entrepreneur contributors are their own. Started Franchising: 1976 | Total Units: 3,851 | Cost to Open: $383.5K-$3.5M Courtesy of Popeyes Louisiana Kitchen Last year was Popeyes...
After 9/11, This Jam Company Had to Rebrand to Stay Relevant
In 2001, Noah Marshall-Rashid, now co-owner of family-run, Michigan-based jam company American Spoon, was a recent college graduate with plans to go to New York. He and a friend...