How to Use Psychology to Better Market to Your Consumers | Entrepreneur
Opinions expressed by Entrepreneur contributors are their own. In the landscape of marketing, a profound understanding of consumer behavior stands ...
Saturday, July 19, 2025
Tag: Consumers
‘Buy Now Pay Later’ Increasingly Popular Among High Earners | Entrepreneur
As the holiday season winds down, many American consumers are turning to Buy Now, Pay Later (BNPL) options to alleviate ...
Holiday Shoppers Use ‘Girl Math’ to Extend Spending Season | Entrepreneur
"Girl Math," or the way people use creative logic to justify spending, is back with a festive flair.Consumers are extending ...
How to Make High-Priced Products Accessible to Working-Class Families | Entrepreneur
Opinions expressed by Entrepreneur contributors are their own. There are times when products are inherently expensive. Homes are a classic ...
Conscious Consumer Spending Could Be At A Tipping Point
Heath ShacklefordGood.Must.Grow. Socially responsible spending by consumers is going through the roof. And charitable contributions and environmentally-friendly behavior are on ...
Why Can’t We Resist Black Friday? A Behavioral Economist Explains. | Entrepreneur
Opinions expressed by Entrepreneur contributors are their own. Imagine you put on an old coat you haven't worn in a ...
Addressing The Justice Gap With A Legal Platform For Consumers And Small Businesses
If they encounter a legal problem, many individuals and businesses without a lot of resources can’t afford to hire an ...
70% of Consumers Say They’ll Buy ‘Green’ Products, but Only 5% Actually Do. That’s Due to a Common Marketing Mistake. | Entrepreneur
Eco-friendly products have a problem.Consumers say they want sustainable products; surveys show that up to 70% are willing to buy ...
Social Entrepreneurship is Key to Connecting to Consumers | Entrepreneur
Opinions expressed by Entrepreneur contributors are their own. For centuries, the traditional driver for bringing a company or business of ...
FTC Proposes Rule to Protect Consumers from Fake Reviews | Entrepreneur
The Federal Trade Commission has proposed a new rule that would penalize businesses for using deceptive marketing tactics such as ...
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